About the Blog

This is a personal blog that I started back in 2009. I mostly write about technology, startups, product management, strategy, growth, marketing, books, or whatever I find interesting. I have also experimented with email newsletters.

Why do I blog? To get better at writing (and thinking) and to meet like-minded people.

Professional Background

I’m Max. I’m passionate about building products that improve people’s lives. I now do this at Google.

Previously, I was a tech founder. We built AHappyJob.com — a team-based and culture-centric recruiting platform.

Before that, I helped tech companies grow faster through product launches, market and user research, and strategic marketing. I was at PandaDoc¹, Adobe, Mozilla, and HP Enterprise. I earned my MBA degree from UC Berkeley Haas School of Business.


I’m a techno-optimist who believes in the power of meaningful innovative products to solve real-world problems — but also create new ones.

I’m fascinated by the idea of maximizing human potential and well-being. This is probably why I’m particularly interested in technologies that augment human intelligence (“tools for thought”), facilitate creativity and entrepreneurship, and improve health and longevity.

I believe in lifelong learning, entrepreneurship, progress, innovation, science, cosmopolitanism, rationality, and changing one’s opinions.

I’m interested in and want to continue learning about product management, cognitive science, design, software engineering, music, life extension, economics, and finance, design.

I enjoy working on meaningful projects, learning, exercising, and spending time with friends — having deep conversations and laughing out loud.

I’m an immigrant. I moved to and fell in love with the SF Bay Area in 2013.

Say Hi

Email is the best way to reach me: max2c.com@gmail.com.


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[1] PandaDoc is a high-growth SaaS startup. It went from 50 to ~500 employees in ~3.5 years and is now valued at $1B+.