About the Blog

This is a personal blog that I started back in 2009. I mostly write about booksbusiness strategydesignmarketing and growthmonthly newsletterspsychology and cognitiontechnology, and startups.

Why do I blog? To meet like-minded people and improve my writing and design skills.

About Me

I’m Max. I help companies grow faster so that they could serve more people.

I’ve had the most success with product marketing, growth marketing, and demand generation — also known as performance marketing. I currently run product marketing at a SaaS Startup in San Francisco.

Before: Adobe, Mozilla, and Hewlett-Packard Enterprise. I have entrepreneurial experience too, mostly in the consumer internet space. I’ve earned a Masters in Business Administration from UC Berkeley Haas School of Business.

I’m a techno-optimist who believes in the power of meaningful innovative products to solve real-world problems. Here are some spaces and topics I’m particularly interested in: education and learning, productivity, creativity, professional growth, social impact as well as health, fitness, and longevity.

I’m originally from Russia. I moved and fell in love with the Bay Area in 2013. When not working, I enjoy learning new things, doing strength training, running, reading, blogging, traveling, and spending quality time with my wife and friends.

Say Hi

Email is the best way to contact me: max2c.com@gmail.com.
Also:       Goodreads